Loystar gives small and medium businesses the tools to build customer loyalty, drive repeat sales and grow more profitably, wherever in the world they operate.
Helping small businesses become the champions of their economies
Why we exist
Small and medium businesses are the backbone of every economy. They create jobs, support families and keep local communities moving. Yet they are often under-served by the software built to help them grow.
For most of these merchants, staying in business comes down to one thing: not losing customers. Every returning customer is revenue they did not have to spend money to win. When a merchant thrives, so do their family, their staff and the community around them.
That is why we built Loystar: to make loyalty simple, affordable and effective for the businesses that need it most.
Our mission: to enable small and medium businesses across the world to become the champions of their economies.
Serving ambitious business owners worldwide

What we believe
Loyalty is the business
Repeat customers are the lifeblood of a small business. We build tools that turn first-time buyers into regulars.
Simple beats complicated
Busy owners do not have time for complex software. Everything we make is designed to be easy to set up and easy to run.
Small business, big impact
Merchants work to improve the lives of their families and communities. Helping them grow is how we create impact.
Simple-to-use features, Big Impact.
Everything you need to keep customers coming back
Hover over a card to see how each feature works for your business.
Don’t just sell
Don’t just sell
Don’t just sell
Don’t just sell
Don’t just sell
Grow your business
Grow your business
Grow your business
Grow your business
Grow your business
Frequently asked questions
What is Loystar?
Loystar is a customer loyalty platform that helps small and medium businesses reward their customers, stay in touch with them and drive repeat sales.
What does CRM mean?
CRM stands for Customer Relationship Management. A CRM gives everyone in your business one place to track customers and their interactions, so you can build stronger relationships and grow repeat sales.
Is it really free to start?
Yes! You can stay on the free tier for as long as you like. It is a great way to get a feel for the platform before deciding whether to upgrade for the more advanced features.
Can I import my existing customer data?
Yes! Export your existing customers to a .csv file and import them in a couple of clicks.
What kinds of businesses is Loystar for?
Loystar is built for small and medium businesses, from single-location shops to multi-branch operations, in any industry where repeat customers matter.



