About Us

The company and the team

Loystar is a software company that leverages loyalty programs to help businesses and brands build customer loyalty by improving customer retention. We take the complexities of designing and running a loyalty program and distill in it in a manner that enables a merchant setup a loyalty program within a minute while providing them with tools that helps them build customer loyalty .


Our everyday task at Loystar is to enable our partners across the world directly connect with their customers and empower them to grow repeat sales in their businesses.


Loystar - Building Loyalty that Lasts

Loystar – Building Loyalty that Lasts


Ayo is a technology entrepreneur with 7 years experience providing digital solutions for small and medium enterprises across the world. Ayo holds a Master degree in Networking and internet systems and is passionate about empowering retailers in emerging economies

Ayo Dawodu

Co-founder, CEO

Laud Bruce-Tagoe is a passionate software developer. Though with a background n political science, Mr. Bruce has exceptionally demonstrated excellent skills in developing complex internet systems towards meeting business and human needs.

Laud Bruce-Tagoe

Co-founder, CTO

Udia brings on board several years of experience recruiting the informal workforce for the SMEs in the verticals we serve. He has a background in Information technology and has consulted for several organizations, proffering IT solutions.

Udia Umoette

Co-founder, Business
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